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Why I Love Alamo

After my (ahem) review of my Thrifty in New Mexico, I thought I should pass along a completely different experience that I had at Alamo in Atlanta.

As I was standing in line, a manager came up to the man in front of me, shook his hand and started chatting. I assumed that they were acquaintances and didn’t give it another thought. That is, until he turned to me, reached out to shake my hand and say hello in a very friendly and sincere way.

He saw that I had a reservation printout in my hand and asked if I would like to use the kiosk (just like those you check in at the airport with). I went to the kiosk, breezed through the process in about two minutes, then asked for directions to the cars.

Again, in a very friendly, non-phony way, Nathan Woods (I was so impressed I asked for his name) directed me.  As I entered the garage, another employee greeted me with great enthusiasm and directed me to exactly where I would find cars in the class I had selected.

I walked past all the Jeep Liberty’s : and chose a Hyundai Santa. I jumped in the immaculate car, drove to the exit gate, was quickly and courteously processed through and I was on my way.

Thank you, Alamo, and thank you, Nathan Woods, for respecting me as a customer and a person. It restored my faith in business and in the power of individuals to make each other’s day just a little bit better by making a mundane business transaction a great, human experience.

I have used Alamo a lot in the past but somehow had gotten away from choosing them, probably because I have focused on the lowest price, not the best value.

This experience taught me the cost of saving a few bucks. Whatever extra Alamo cost, it was worth it to be able move through quickly and easily through the rental process while dealing with such friendly, helpful people. Alamo will be my choice going forward.

Perceived value is just important to contractors. Once you deliver the work, you have to work to deliver the intangibles that create value and happy customers. They’ll not only return when they need your services, but they’ll tell others how good you are.

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